The Ultimate Branding Checklist Your brand is what sets you apart and creates an impactful, memorable business. It’s a reflection of who you are, who you want to be and who people perceive you to be. Once you’ve established a brand identity and effective brand strategy, you will start attracting your ideal audience and begin building trust in an authentic way. That’s the moment they start wanting to work with you and buying your products. It all starts with your brand.
