Rotogravure PATTERNro - to - gra - vurenoun. (roh-tuh-gruh-vyoor)1. a photomechanical process by which pictures and typeset matter are printed from an intaglio coppercylinder.2. a section of a newspaper or magazine consisting of pages printed by the rotogravure process.Part of the lyrics from Irving Berlin’s Easter Parade are: “you’ll fid that you’re in the Rotogravure.”I assumed that this was the name of a famous magazine back in the day. Whatever it means, it seemed tofit this quilt! AND, I LI