Miami art deco aesthetic

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the miami art deco poster is shown in many different colors and shapes, including buildings

"I'll take care of the buildings. I'll do the frosting on the cake," said Horowitz, referring to the architecture of the South Beach art deco district.

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the logo for south beach pastels, featuring squares in different colors and text that reads'lemonard horowitzz '

Celebrating Leonard Horowitz - an industrial designer from NYC who helped transform Miami’s South Beach Art Deco District in the late 1970s. Using a colour palette he created to enliven the beachfront hotels, many as 150 Art Deco buildings in Miami Beach now feature pastel hues; about half of those use Leonard Horowitz's original colour palette. Colour illustration, Zena O’Connor, PhD © 2021.

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a palm tree in front of a building with blue and white paint on the walls
Beverly Hills Miami Vibes
Miami Vibes In Beverly Hills

Occasionally, I will see a location on Instagram and fall in love with it but then I have to do a lot of work to figure out where it's located. This would be one of those locations. Tracking it down was definitely worth putting on my detective's hat and doing some research. I saw this gorgeous pastel building featured on several posts on Instagram recently and, although I inquired about its exact location, the only response I got was, "It's in Beverly Hills!" While that narrowed the location…

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