Branding design tips

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dos and donts of branding

Designing brands for a living teaches you lots of important lessons. Here are 9 rules to follow for branding your business to ensure its longevity!

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two different types of font and numbers on a white background with the words design terms

These design terms are often confusing, even for designers. But as creatives, they should be in our vocabulary. I’ve simplified these key concepts in an infographic on design terms for easy understanding. Follow @kenny.kenray for more tips in branding and design. #businessofdesign #designbusiness #graphicdesigning #graphicdesign #graphicdesigner #graphicdesigntips #creative #creativity #creatives #creativeindustry #creativelife #freelancer #freelancerdesigner #designbusiness #designtermin...

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the top 10 logo design tips

Whether you’re in the middle of a logo design process, revamping your existing logo, or just starting to think about your visual identity, there are common mistakes you can learn from. I continuously emphasize that logo creation is just a part of the larger brand design process, and not its sole concern. After all, a […]

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the basic guide to creating graphic designs for web pages, presentations and presentation slideshows

Graphic design portfolio and brand design blog of Branding by Juls, a freelance brand designer and strategist. Specialising in intuitive, strategic branding.

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the anatomy of a brand board is shown in this graphic style, with different colors and shapes

Branding plays a pretty big role in how you present your business to your ideal audience and how they perceive it. Learn the 7 branding basics for a successful brand from our blog plus more tips and ideas on branding & design, corporate identity, personal branding, brand strategy & marketing, branding identity, branding for business, digital marketing, and brand board & brand kit creation here. You can also get our Ultimate Branding Kit with a free customizable elegant-themed brand kit.

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an ad for the brand identity package

We’re Refined Marketing, a branding & custom web design studio based in Atlanta, GA! 👋 We design brand identities and custom @showit websites for solopreneurs, personal brands, small businesses, and family-owned businesses who are tired of their lackluster branding and looking to elevate their brand to the next level! ⚡️ We’ve worked with clients all across the United States in the industries of: → Real Estate → Construction → Interior Design → Social Media Management → Quilting →…

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the visual branding process is shown in blue and gold colors, with different font styles

The visual elements are a critical component of branding. They make your brand recognisable and when it’s done consistently, it makes a brand memorable. Here are 12 important elements that impact your brand visibility. Make sure they all work together. Save and follow @kenny.kenray for tips that will improve your design strategy. #brandingdesign #businessofdesign #designstrategy #designbusiness #graphicdesigning #graphicdesign #graphicdesigner #graphicdesignresources #graphicdesigntips #...

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the ultimate branding checklist for your brand

Your brand is more than just a logo; it's the story you tell and the experience you create. 🛠️✨ Let's craft a brand that leaves a lasting impression. #Branding #BrandIdentity #DesignWithPurpose #StandOut #BrandingChecklist #BrandIdentity #ConsistencyIsKey #BrandStrategy #DesignAudit #GraphicDesign #LogoDesign #DesignElements #CreativeDesign #DesignInspiration #DigitalDesign #DesignProcess #DesignMatters #stallaid

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the secret checklist to clean design is shown in blue and white, with an image of

Clean design is easier to achieve if you apply these principles. Why is clean design important? Clean design enhances clarity by removing distractions, allowing key messages to stand out. Viewers quickly understand the content, improving communication and engagement with the design. Consistent, clean design reflects professionalism, building trust in the brand. It conveys reliability and ensures that the message feels polished and credible. Here’s the final secret to clean design: thr...

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pie chart describing brand strategy. The sections are 1.) vision, 2.) value, 3.) voice, 4.) visual identity

Before you jump into the visual identity design portion of your branding, take some time to develop a comprehensive brand strategy. What is your brand vision? Who do you serve? What pain points do they have? What value are you offering to them that your competition does not?

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a diagram with the words brand personality written on it

Learn how to develop a unique and memorable brand personality that will resonate with your target audience. #branding #marketing#Logos #Personal_Brand_Template #Brand_Personality_Examples #Design_Studio_Branding_Visual_Identity

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an advertisement with the words how to make your instagramm look professional on it

In this blog post, we'll explore how to make your instagram account look professional and trustworthy. With a cohesive and professional-looking Instagram presence, you can attract more followers, engage your audience effectively, and ultimately grow your business online ➟ ______ #branding #smallbusiness #instagrambranding #womanentrepreneur

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Some of you asked me why Visual Expression was in red in my Complete Brand infographic. This is because both Brand Identity and Brand Presence are the most visible components of a brand. I have decided to expand on what Visual Expression means by diving deeper into these segments and showing their complete list of components. I hope this infographic helps you understand why your visual expression constitutes the largest customer touchpoint for any brand. Follow @kenny.kenray for more mind...

Some of you asked me why Visual Expression was in red in my Complete Brand infographic. This is because both Brand Identity and Brand Presence are the most visible components of a brand. I have decided to expand on what Visual Expression means by diving deeper into these segments and showing their complete list of components. I hope this infographic helps you understand why your visual expression constitutes the largest customer touchpoint for any brand. Follow @kenny.kenray for more mind...

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the graphic design pricing list is shown in black and white, with different colors on it

Providing an accurate graphic design price list is tricky. But, we’ve done the research. So, here’s what you can expect to pay for design services in 2025!

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