Jan Alfred Richter

Jan Alfred Richter

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2016 was an eventful year for cruelty-free beauty! Lots of new emerging cruelty-free brands and product launches, but also quite a few acquisitions. Recently, Too Faced and Becca were bought by Estee Lauder and IT Cosmetics was bought by L’Oreal. Since I believe in supporting fully cruelty-free brands over those owned by parent companies that …

The Absolute Best Cruelty-Free Beauty Products For 2017